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Tuesday, December 05, 2006

Human Locator by Freeset

Human Locator is a system designed by Feeset that uses cutting edge software to track full body movements in front of a screen in real-time. This allows the viewers to participate in the ad. This is definitely something to watch for in the future. The interactive mirror after the jump and the video found here are amazing; the system seems to turn what's usually a one-sided experience of an advertiser yelling in your face to a partnership where you get to participate in the ad. I can see this turning into puzzles and games where people on the street collectively solve problems while others watch, yell hints, get involved, etc.. Brilliant.

Human Locator by Freeset

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